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Creating a 301 Custom Redirect for Blogger Blog


If you are new to blogging or you don’t pay that much attention to your blogger blog dashboard, you’ll think that it’s impossible to do a custom redirect. But the truth is, you can and it’s even easier than you know it 🙂

blogger blog custom redirect

In order to keep our blog healthy and search engine friendly, we need to keep it as neat as possible. And the only ways to make our blog healthy and search engine friendly, we must – write good content, get rid of broken links, optimize our images and templates and redirect our old deleted blog post to a new link.

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But as a blogger blog user, is it possible to do a 301 redirect? Yes! It is highly possible and today, we are going to see how.

But first, what do you understand by “301 redirect”? 301 redirect is used for permanent redirection, from one url to the other (meaning current links or records)

Why do we need this as a blogger?

Sometime, when a blog post gets old, we delete it because we feel it’s no more relevant or when our blog post violate its terms and condition, we delete that post as well.

But do you know that when you delete a post, it affects your blog if not don’t properly? Okay, when you delete a post, it still shows on searches, right? And when Google or other search engines tries to visit that deleted link on a letter time, they will hit a “page not found”. And that’s definitely bad…

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If you don’t want to lose your blog rank, doing a redirect to inform search engine that you have moved your old blog url to a new one, is just the best idea you could ever think of.

When you know you need this

Have you checked your Google webmaster tool lately? If yes, check your crawl error stat and see how many error links you’re having. If you have many error links, it’s time you do a cleanup. And what step to take than this simple steps.

If you’ve not been to your webmaster lately, I’ll advice you to go there now and start benefiting from it

Today, we are going to see the full steps on how we can do a blogger blog custom redirect. So are you ready to ride with me on this awesome tutorial? Then hop in while you learn the complete steps

Blogger Blog Custom Redirect – The Complete Guide

Now how do we set our blogger blog custom redirect to show search engine that we have redirected our old url to a new url without losing our ranking?

Firstly, login to your blogger blog dashboard >>> Click on “Settings

Now scroll down (By the left) and click “Search Preferences”. See image below.


In the “Search Preferences” Panel, you will see a section called “Error and Redirections”.

have you seen it? In the “Error and Redirections” section, click “Edit” that’s beside “Custom Redirect” have you done that?

A new box will appear >>> Now in the “From” box, simply insert your old url link in the provided box and also tick the box found in the left hand side. See image below

Blogger Blog Custom Redirect

Now in the “To” section, type in the new url you want the old link to face and tick the permanent box. Have you done that? Now simply click the “Save” button >>> and click the “Save Changes” button.

Have you done all the above? If yes, simply go to your old deleted post and see if it won’t redirect 🙂

Now, we have successfully redirected our deleted post to the new one. The process looked simple right? Why not try it out and give me your feedback?

Your turn

It looks like I have said so much about so much on how to redirect our dead link on the blogger blog platform… Now it’s time to pass the keyboard to you guys.

Do you know about this? When you check your webmaster tools and you find those annoying error pages, how do you treat them? Please do share your answers by using the comment box below, and your comment might help the next man 🙂

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Are you using WordPress? How do you take care of your page not found pages? Do drop your replies using the comment box as well because we would love to hear from you.

Do you have comments, questions and or thoughts you’d love to share with us? Do use the comment box below… and you will be replied as soon as possible. Remember that your comments, questions and or thoughts are highly welcomed and most appreciated.

Be social

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16 thoughts on “Creating a 301 Custom Redirect for Blogger Blog”

    1. Hello Victor,
      It is nice doing things that Google would love. +and creating a custom redirect is just one good way to go.
      Thanks for the comment and you too, have a good week start

  1. Hi Baba,
    Here you again come up with an awesome article!!! 🙂
    Thanks for sharing this informative article
    keep posting

  2. Hi Babanature,

    Ah…your post reminded me of the time I was on Blogger’s blog, three years back 🙂

    I hardly knew about any of the things you mentioned here, but it’s been a learning curve all along, and it was only when I shifted to a WordPress blog that I learnt so many things, including checking Webmasters and those annoying errors. Surely a great tutorial for everyone to keep in mind.

    Thanks for sharing. Have a nice week ahead 🙂

    1. Hello Harleena,
      You know, 3 to 4 years back, there weren’t that much developers focusing on the blogger blog platform. and you know, there weren’t as much site as it is today 🙂

      Today, it is possible to make any blogger blog site as flexible as WordPress… seeing some blogger blog today, it’s hard to differentiate it from WordPress or Other CMS.

      Thank you for stopping by an dropping your comment. Have a blessed weekend

  3. Hi Hi Babanature,

    I assumed you could do this because my friend Max started a second blog on Blogger but then soon realized that he really just needed to move it to WordPress rather quickly. So he migrated over with everything but I think he only had two posts.

    I’m not sure if he did it all by himself since he’s blind but he did do a redirect over to the new site. Since I’m not on Blogger anymore I know it’s really developed over the years and I wouldn’t have a clue how to do any of this now. Thank goodness for people like you who can help us if needed. I wouldn’t have been able to tell him what to do that’s for sure.

    Great instructions so thanks for sharing that and I’m sure these are going to come in very handy for some people.

    Have a great week.


    1. Hello Adrienne,
      Indeed the blogger blog platform has change through the year. Now you can do virtually anything you which to on the blogger platform. But the only set back that the blog is not fully yours, still remains 🙂

      Thank God your friend know somebody who knows how to do the redirecting. and i am sure that the transfer was successful.
      Thanks for stopping by and dropping your comment dear friend. Do have a splendid weekend 🙂

  4. Hi Babanature,

    A Great tutorial for bloggers who are using the blogger platform.

    I am using WordPress since I started blogging and I happen to delete some old posts last week. Wonder if I need to do the same thing in WordPress. Hope you will write another tutorial on how to do it on WordPress.

    Thanks Babanature for sharing your expertise with all of us. Have a great day!!

    Be Blessed,


    1. Hello Neamat,
      Ah… indeed, you need to do a custom redirect for those post you deleted, So your blog can be in good condition (SEO wise).
      I will definitely make a post on how to redirect on the wordpress platform.

      Thanks for your lovely comments as always dear friend. Do have a blessed weekend.

  5. Hey Babanature,

    I wish I would’ve known about this 4 months ago when i was having 404 errors.

    I eventually used a plugin to redirect all my links, but I tell you it was a frustrating experience for me since I really didn’t have a clue as to what to do. But with constant research it worked. I used a plugin called Change Permalink Helper which within 10min redirected the majority of my permalinks….

    Thank I installed the brokenlink checker plugin to look for any other broken links which is still helpful! But your method seems quite similar to broken link checker and simple at that! Thanks for sharing and I hope you have a good one!

    1. Hello Sherman,
      Custom is very important and can be a life saver if done well and it can also penalize a blog if not done correctly.

      I have used the change permalink helper sometime back, but i did not like the experience with the plugin. But hey! what might work so well for you, might not for me… 🙂

      I am glad you found a way to make your blog more healthy.

      Thanks for the comment and do hope you have a beautiful weekend ahead…

  6. Hello,
    My blog was working fine with WWW, but I decided to change it to non www. Now I get lots of “Redirect loop”. I can not see my own blog. I bought domain with GoDaddy from bloggerspot.
    I dont know what to do.

    Any ideas?

    1. Hello Alonso,
      To use a third party domain for a blogger blog, it must begin with the WWW extension before it can work properly.
      The reason you are having those problem, is because the WWW is no longer there.

      My simple solution: Try to add the WWW. and i am sure your blog will be back to normal…

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